English - English
Definition of above-the-line promotion in English English dictionary
- above-the-line promotion
- Above-the-line promotion is the use of promotional methods that cannot be directly controlled by the company selling the goods or service, such as television or press advertising. Compare below-the-line promotion. For all maternity clothing retailers, most above-the-line promotion is conducted through focused sources such as mother and baby magazines
Related Terms
above-the-line promotion
Hyphenation
above-the-line pro-mo-tionPronunciation
Resimler
History
Favorites